Getting customers to a qualified contractor in one search, one click.
Customers looking for a qualified installer had to fight the search tool: manual field entry, buried contact details, and results that took work to act on.
The Participating Independent Contractors (PIC) search connects FPL customers with qualified contractors for EV charger installations and other electrical services. As demand for EV infrastructure accelerated, every extra step between a customer and a contractor slowed service delivery. I led the enhancement effort end-to-end, from UX audit through rollout.
Clickable phone numbers
One-click calling straight from search results, with mobile-optimized display — removing the friction between finding a contractor and contacting one.
Pre-selected search fields
History-based field pre-population that cuts manual input and shortens search completion times.
Smarter matching and filtering
Improved search algorithm performance, better contractor matching accuracy, and enhanced filtering capabilities.
Accessible, responsive interface
A mobile-friendly layout with clear contractor information display and accessibility compliance improvements.
